While we have seen some interesting ideas floated about how generative
While we have seen some interesting ideas floated about how generative AI can help in productivity, coding and even management , they have yet to be proven out, due either to copyright concerns or AI’s tendency to be a bit too “creative” in its responses. But given proper guard rails, it was clearly very good at synthesizing information to answer nearly any question, from simple factual queries to complex philosophical ones. Search combined Microsoft’s need to innovate to get ahead with a core competency of large language models, which by good chance or good sense it had just lined up the world’s foremost creator of as a partner. The move to integrate the latest GPT model (some call it GPT-4, but I suspect OpenAI will reserve that moniker for its own first-party model) with Bing and Edge is a kind of forced hail mary, its last and best play in the search engine world.